Influence of video’s resolution on its positions in YouTube search results - SeeZisLab

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SeeZisLab
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Influence of video’s resolution on its positions in YouTube search results - SeeZisLab

Postby SeeZisLab Tue May 16, 2017 1:23 pm

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SeeZisLab.com Team have carried an experiment to find out if resolution of the video has any influence on its positions in YouTube search results.

To carry out the experiment we took 2 virtual machines, registered a YouTube account on each of them, and created 3 channels per account; all of these were done concomitantly. To achieve maximally precise results, we created 15 pairs of videos for each channel. In every pair, videos were similar as for their timing, bitrate, tags, description, and titles. All the videos were unique, but were still very alike. The only thing that was different was resolution. In the pair, one file had resolution of 720p, whereas the other one 4K. Such a significant difference in resolution values was made on purpose to see the difference between videos clearly. Videos were uploaded to the channels by pairs, at the same time.

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Immediately after uploading their positions as for tags, title, and description were taken in YouTube search results. Videos in each pair were located inseparably in YouTube search results, one after another.

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In order to construct graphs, those videos in each pair located above the other were given 1 point, and those located below – 0 points. Videos were located one after another, inseparably. None of the videos got the advantage.

The experiment was carried out for 14 days. Every day positions of videos in Youtube search results were analyzed. In 2 weeks after videos’ uploading the situation did not change — videos in the pair were located without visible changes, one after another.

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So, SeeZisLab Team have demonstrated visually that resolution of the video has no influence on its ranking in YouTube search results.

If you have any questions or remarks on our experiment, please write them in comments.

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