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ad cost

Posted: Fri Mar 24, 2017 2:15 am
by samar.E
What is the exact cpm ( cost per 1000 views) for the ads offered by YouTube? Does it vary depending on the length of the ad? For example, what is the cpm for 15 seconds and the cpm for a 30 seconds?

Also, if I'm paying for the views and no one clicks on the ad, do I get it for free?